UNIBAG
User Research / Ideation / conceptualization / 3D Modeling / Prototyping / Concept Validation
An unisex bottle bag for both mothers and fathers.
Sketches
Feeding a baby is a complex but meaningful work for all the parents. At home, they have sufficient equipment that supports them to prepare food for their babies. However, it is not possible to take all the products with them when going out and about.
User scenario and test
Final concept
The main innovation of the conept is that the bag can help parents preparing baby food in the public transportation. Instead of using tray tables, they can hang the bag on the back of the seat and build their own preparing surface.